TCL Celebrates 3Years Journey In India With Market Share To 5.3% In Just 6Months - GADGETS & INNOVATIONS

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Friday, August 23, 2019

TCL Celebrates 3Years Journey In India With Market Share To 5.3% In Just 6Months



Plans A Volley Of Anniversary Special Offers To Entice The Customers
                 
· Celebrating 1 Million happy customers, TCL to offer exclusive offers for India fans from 23rd to 31st August on its latest  AI 4K Android TV
· TCL has emerged itself as a leading technology brand
· TCL has become the most customer trustworthy brand
· TCL has emerged as the fastest growing consumer durable brand


TCL, the global top-2 TV Corporation has completed three glorious years in India. TCL will be celebrating the cheers and over 1 million happy customers with exciting offers between 23rd to 31st August, exclusive to Indian customers from trade partners, Amazon, and national retail chains.


As part of the 3 year celebration offer, TCL has come up with very exciting offers on their wide range of 4K Android AI TV. This includes the P8 series coming with 3 variants, i.e. P8S, P8E, and P8. Bringing India’s first 4K AI Android Pie (9.0) TV, the P8 range is available at INR 25,990 (43 size P8), INR 29,990 (50 size P8), and INR 36,990 (55 size P8). In addition, the P8E Series is also available at exciting discounts- 43” P8E at INR 28,990, 50” P8E at INR 31,990, 55” P8E for INR 39,990, and 65” P8E at 59,990. The 43” P8B variant will be up for grabs at only INR 25,990.


TCL started its journey in India in August 2016, with an Amazon launch of TCL TV introducing curved/4K. Within only two months, TCL emerged as the Top 3 TV brand on Amazon. However, that wasn’t enough to tame its ambition and the company ventured into offline channel in 2017. Determined to claim a bigger share of the Indian market through innovation and affordability, TCL introduced the 1st Android UHD TV with Harman Kardon. By the end of 2017, TCL had successfully clocked in over 100% growth; the share of its UHD & Smart TVs was more than other players in the industry.


The first half of 2018 witnessed TCL diversifying its offering with the launch of TCL smart Internet TV brand for India iFFALCON, exclusively on Flipkart. By the end of the same year, iFFALCON had not only emerged as one amongst the top 4 brands on Flipkart but also iFFALCON 75H2A grabbed the Best TV Award in 2019. And TCL had also clocked in over 375% growth year-on-year.


As of 2019, TCL has achieved the No. 5 Brand in India’s TV market, growing a well over 1400%. Staying at the helm of innovation, TCL has launched India’s first Android QLED and India’s 1st 2K Android under the iFFALCON banner. The company has also diversified its offering, bringing in a smart range of appliances powered by AI and IoT, including washing machine, refrigerator, air conditioner, and sound bars.


Last year, TCL announced that it would be investing 2,000 Cr to set up a manufacturing unit in Tirupati, Andhra Pradesh that will also generate employment opportunities for over 8,000 Indians. TCL has also remained in news this year as the sponsor for Delhi Capitals, during IPL 2019 and also KPL 2019. Recently, the brand also launched India’s first 4K AI Android Pie (9) Smart TV.




New Delhi, August 22, 2019


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