Aeronutrix Launched Fast&Up Fortify For Healthy Bones - GADGETS AND INNOVATIONS

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Friday, September 7, 2018

Aeronutrix Launched Fast&Up Fortify For Healthy Bones


The technologically advanced nutritional calcium supplement takes a comprehensive approach to bone health

When it comes to bone care, the two main nutrients required are calcium and vitamin D. But according to a recent report by the Associated Chambers of Commerce and Industry in India (ASSOCHAM), about 80% of India's urban population suffers from vitamin D deficiency, especially those between the ages of 21 and 35 years. Similarly, a deficiency in calcium puts an estimated 50 million people in India at risk of developing osteoporosis each year.

Of the various nutrients that the human body needs, vitamin D is vital for several reasons, including healthy bones and muscles, the development of the heart, lungs and brain, and to fight infection. Its deficiency is linked to several diseases such as rheumatoid arthritis, osteoporosis, cardiovascular disease, diabetes and multiple types of cancers.

Vitamin D is naturally produced in the body on exposure to sunlight. However, changing lifestyles where one spends more time indoors, poor dietary habits and rising pollution has contributed to its deficiency in Indians.

Leading sports and active nutrition brand Fast&Up has devised a comprehensive approach to bone care in the form of an effervescent supplement - Fast&Up Fortify. While traditional supplements to combat various kinds of nutritional deficiencies usually cater to one kind of nutrient, Fast&Up Fortify is a calcium supplement that comes packed with essential vitamins and minerals necessary for the maintenance of overall bone health - i.e., calcium, magnesium, vitamin D3, vitamin B6 and vitamin C.

Each supplement of Fast&Up Fortify contains calcium carbonate that is available in effervescent form, which increases bio availability and promotes rapid absorption by the body. It is also present in a higher dosage than traditional supplements, thus reducing the number of tablets required per day. The tablets can be dissolved in water and consumed as a tasty Lime and Lemon flavoured drink, which makes it easy to have on the go any time of the day and to incorporate it seamlessly into one's lifestyle routine. One drink a day can mean a happier and healthier life.

With a formula that takes a rounded approach to nutrition for bone health and facilitates easy compliance, Fast&Up Fortify is a smart, lifestyle-friendly solution to maintaining bone health. It is available online at http://www.fastandup.in as well as on leading ecommerce platforms.



MUMBAI, September 7, 2018


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