Program provides
tools to drive sales, differentiation and overall business growth
Zebra
Technologies Corporation (NASDAQ: ZBRA), an innovator at the edge of the enterprise
with solutions and partners that enable businesses to gain a
performance edge, today announced a vertical specialization for healthcare
technology providers in North America, Latin America and parts of Asia-Pacific.
The new Healthcare Specialization Program, developed as a strategic component
of the Zebra® PartnerConnect Program, recognizes partner expertise and investment
in healthcare technology
solutions. It also provides qualified members with competitive differentiation
and benefits that empower business growth and development.
The multi-tier
program is designed for healthcare technology providers with proven success
selling Zebra’s healthcare solutions. These include mobile
computers, barcode
scanners, printers, patient
wristbands and barcode label
supplies. Within this
portfolio, Zebra was recently honored with 2018 MedTech Breakthrough Awards
including “Best Overall mHealth Hardware” for its TC51-HC mobile
computer and the “Best
Healthcare Network Security Solution” for its LifeGuard for
Android™ security solution.
Qualified
Healthcare Specialization Program members will have access to unique
benefits including: growth incentives, strategic go-to-market support, more
discounts on select healthcare products, qualified leads generated through
Zebra marketing campaigns, increased channel account management and planning as
well as a customizable logo recognizing their expertise in the industry.
“Clinical mobility
solutions are a growing segment in the healthcare landscape, and medical
facilities are increasingly investing in technologies that enhance patient care
and optimize workflows performed by doctors, nurses and clinician support
staff,” said Bill Cate, Vice President of Global Channel Strategy, Zebra
Technologies. “We recognize the value and contribution of our partners
dedicated to the healthcare industry, and the launch of this program signifies
our commitment to the growth of these specialists.”
The Healthcare
Specialization Program enables Zebra’s ecosystem of partners to compete more
effectively in the healthcare market and extend the benefits of using
innovative devices and solutions to more medical providers globally.
Ultimately, technology designed for better connectivity and efficiency helps
healthcare organizations lower costs and improve the quality of patient care.
KEY POINTS >
· Zebra’s Healthcare
Specialization Program gives qualified healthcare technology providers access
to a variety of business-building, differentiated benefits such as growth
incentives and increased channel account management, sales, marketing and
technical support.
· Enrolled
program members are given exclusive tools to provide solutions to increase
their sales and improve customers’ return on investment (ROI). Partners also
receive personalized support to continue developing their business, tap into
new opportunities and gain greater differentiation in the healthcare industry
and PartnerConnect program.
· The new
PartnerConnect specialization program will be available for healthcare
technology providers in North America, Latin America and parts of Asia Pacific
like Australia , New Zealand , India ,
South Korea and Southeast Asia .
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