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Friday, December 9, 2016


ALCATEL, today on December 08, 2016, unveiled its Uniquely featured with innovative and a revolutionary changes in the current Mobile Technology.  

IDOL-4 is a Smartphone Device comes with newly innovated features like Augmented Multimedia features and the Boom Key Experience. To keep up the User experience and excitement to use the latest Smartphone handset with some new great features for those people who always looking for new Tech-innovation and Unique Features and Premium looking devices for their daily use.  

ALCATEL has given more than user expectations, almost everything that one latest flagship device should have in it.  Although it doesn’t support a Fingerprint Scanner, still it is a Decent and Price-worthy Smartphone.

It has Glassy looks and finish on both sides and it comes with a slim and sleek design with Metal frame on the sides. Due to its Glassy designed body it feels slippery a little bit but it is easy to handle as it has a 5.2” inches body, so that it could be used single handedly with an ease. It is a Masterpiece from ALCATEL people and I would say it’s a class apart from the other Flagship devices already selling in the mobile market. The company has launched this killer revolutionary flagship device in affordable price of Rs.16,999/- only.

Some Great Features of the ALCATEL IDOL-4 :

 The Boom Key delivers an Innovative User Experience by offering Custom-Made features for taking Photos,  Listening Music, the User Interface & Gaming .

 VR-in- the-box: the Innovative Product packaging is a pair of VR Goggles, creating an Immersive Virtual Reality Experiences anytime, anywhere. VR set is also comes with the Smartphone as and ALCATEL has designed it as a packing of the Handset it also gives it a premium looks that everyone would love to keep with.

 The IDOL-4 equipped with a Stunning Display & Professional-Quality Camera that is  capable of taking 360° Selfie that is also enhances the grace of the Device and it’s a revolutionary change that ALCATEL has packed in it.

 ALCATEL provided with the IDOL-4, the Headphones from well known and famous Brand JBL. The Superior Audio experience is supported by Waves and JBL with High Quality In-box JBL headphones for Outstanding Audio Quality.

 The IDOL 4 is Three Ways Reversible Device :  It comes with - shifting of the Sound feature in it. Sound that goes from Left 2 Right, Front 2 Back and a User Interface that works Upside Down having capability to detect  and adjust Rotational Changes of the handset.

Alcatel announces the official launch of its flagship device IDOL 4 in India. The Uniquely –Designed IDOL 4 Smartphone take everything up a notch with the new Boom Key and an Augmented Multimedia Experience. IDOL 4 also marks Alcatel’s entry into the expansive VR space and it will be available exclusively on 

Commenting on the launch, Mr. Praveen Valecha, Regional Director, Alcatel Indiasaid “We are excited to launch our flagship device, IDOL 4 in the Indian market which marks another milestone for us. We are proud to be the pioneers in democratizing technology by bringing the benefits of VR to consumers across economic spectrum at disruptive price-points. Another innovative feature – the Boom Key boom-ifies everything, from the sound to photos to gaming. We are optimistic that the consumers will love this product.”

Speaking on the tie up with Alcatel, Ajay Yadav, VP - Mobiles at Flipkart, said. " Today, Flipkart is a storehouse of country's Largest Smartphone across the spectrum. We are glad that a global player like Alcatel has chosen us as their exclusive partner to launch their flagship series in India. Being the largest online seller for smartphones in the country, it is our constant endeavour to grow this category and partner with like-minded brands.” 

“In the last few months, we have launched a varied range of Smartphones that not only expanded the shopper’s choice for phones but also met their requirement to purchase a product that is affordable yet meets all quality standards”, he further added.

VR-in- the-box : The IDOL 4’s innovative packaging design transforms into a pair of Virtual Reality Goggles which, when combined with the smartphone, becomes the portal for users to enter the World of Immersive 360-Degree Viewing and Gaming. Virtual Reality content such as videos and Games can be downloaded onto the device from the Onetouch VR Store, a built-in app to easily access saved Virtual Reality content or streamed in Real-time via LittlStar. Alcatel's VR Set is available in the box along with JBL in-ear Headphones. 

Mr. Nicolas Zibell, CEO APAC, TCL Communications said, “VR is the next big growth area in consumer technology. The VR technology offers huge growth potential in India with the burgeoning smartphone market where affordability is key to encourage mass adoption. With the launch of our VR set, we are focused on great mobile gaming VR experiences. Alcatel is looking into smartphone and will concentrate on seeking ways of bringing much more static experiences to life.”

BOOM ME UP! The Boom Key Delivers Augmented Experience

Boom My Camera: Instantly takes photos on standby mode pressing and holding the button puts the camera into burst mode to take photos in quick succession. Boom my gallery: Artistically shuffles the photos in the gallery for instant sharing as a photo collage or a short slideshow.

Boom My Videos: Generates immediate, surprising effects in existing videos, such as replaying the previous one second of the video three times, or changing the playback speed. When a user is recording a video, pressing the Boom Key will immediately broadcast the video live. Boom my music: Conceived by Alcatel and creatively engineered by Waves, the audio experience is automatically optimized across all media with simply one touch. The bass, loudness and clarity of the sound is enhanced, enriching the whole user experience.

Boom my view: Creates a more intense 3D effect (parallax UI effect) for the launcher and a stunning, live weather display as part of the home screen.

Augumented Multimedia: Amped-Up Display, Camera and Sound

The IDOL 4, Featuring the Qualcomm® Snapdragon™ 617 Processor, Deliver Advanced Features and Capabilities that allow consumers to experience console-quality 3D Gaming, Enhanced Photography and Video-graphy, as well as home theater-quality audio. Additionally users will be able to enjoy All-Day Battery life.

The Smartphones sport displays that provide Superb Readability even in bright sunlight and clear viewing from any angle using Qualcomm Technologies’ Assertive Display Technology.

IDOL 4 comes with Professional-Quality Cameras offering Ultrafast Auto-Focus (0.1-0.3 seconds), as well as 360-Degree Photos and Selfies. The Smartphones also produce Crystal-Clear shots even in the dark.

For a Superior and Powerful Audio Experience, Alcatel teamed up with two well-known Audio Brands, JBL and Waves. With these top leaders supporting the hardware and software, the end-user can rest assured that the Audio Quality of the IDOL 4 series is simply awesome!

Other IDOL 4 Audio features include two powerful 3.6 watts Speakers, Hi-Fi Surround-Sound for the Headset, and optimization of Audio Presets both automatically and manually, giving users a Powerhouse Sound. The J22 JBL High Performance Headphone employ High-Performance drivers and a high quality microphone is included to enable the end-user to enjoy On-The-Go Phone Conversations.

Augumented Reversibility: Up, Down and All Around

IDOL 4 is reversible in three ways. The Interface rights itself no matter if the users picks it up right side up or upside down. In addition, it is reversible left to right: stereo sound is always on the correct side, even when the phone is flipped. And the strategically placed speaker grille ensures that sound is unobstructed, whether the phone is facing up or turned over.

Finely Crafted Design: IDOL 4 will be offered with three color variants : Gold, Dark Gray and Metal Silver. The Front Glass Touch panel and glass back cover give the phones a premium look and feel. The IDOL 4 Slimness (7.1 mm), Metal Frame and in-mold spin-effect texture add to its finely crafted, luxurious design.


Dual SIM Dual Standby

Display : 5.2” Full HD 1080 x 1920 pixels, IPS LTPS 16M Color Display 

Live UI (Parallax UI), 2D Curved Glass Layer on top of the Screen

Memory : 3 GB RAM with 16 GB Onboard Storage

Sound  : Dual Stereo Speakers (2 x 3.6W), Waves Technology, Smart PA (Power Amplifier) TFA9890, Hi-Fi, OM DRM 1.0, FM Radio RDS, Flip 2 Mute, Dual-Mic Noise Cancellation, HD Voice, HAC M3

Supported Formats: AAC LC, AAC+, Enhanced AAC+, AMR-NB, AMR-WB, FLAC, MP3, MIDI, Vorbis, PCM/WAVE 

Camera : 13 MP Touch Focus Camera plus (PDAF) Phase Detection AutoFocus 0.1-0.3s, 6P Lens, Dual-Tone Dual-Led Flash, Instant shot (0.6s), Slow Motion, Manual Mode, Micro Video, Auto HDR, Panorama, Digital Zoom x4, Video Stabilization (EIS), Fyuse 360° Pictures, Live Broadcasting 

Aperture Speed : F/2.0, Sensor Size: 1/3”, Pixel Size: 1.12µm, 8 MP Sub-Camera with 84° Wide Viewing Angle, 

Pixel Size: 1.12µm, Parallax Selfie, Real-Time Face Beautification, Selfie-Flash, Faceshow 

Video Capture & Playback: 1080p@30FPS & 1080p@60FPS 

Video Codec: HEVC, H.263, H.264 AVC, MPEG-4 SP, VP8/VP9

Connectivity : GSM Quadband (850/900/1800/1900), UMTS 1/2/5/8, HSPA+ 42 Mbps DownLink, 5.76 Mbps UpLink 4G - Support up to Cat 4,LTE B1/3/7/8/20/28A, LTE B2/3/4/7/13/17/28 

150Mbps DownLink, 50Mbps Uplink, Bluetooth 4.2,  Wi-Fi direct, Wi-Fi Display, Wi-Fi , NFC, 3.5mm Audio Jack, Micro USB 2.0 High Speed with Fast Charging Feature, Fast Charging Power Adaptor(2 Mili-ampere), Support OTG, GPS with A-GPS 4FF (Nano-SIM), EAP SIM, 

Battery : 2610mAh

Dimension and Weight : 147 x 72.5 x 7.1 mm - 135g

Inbox Accessories :  JBL® 3.5 mm Jack Stereo Headset 

Fast Charging Compatible Adaptor 2.0mA, Slim 2A USB Cable, SIM Tool, Product Safety Information Leaflet, Quick-Guide (*Accessories vary on Regions/Customer Requirements)


CPU : Octa Core (4x1.5 GHz + 4x1.2 GHz) 

Chipset : MSM8952 (Snapdragon™ 617)

GPU : Adreno 405 @550MHz GPU

OS : Android™ ver.6.0 Marshmallow 

Sensors : G-Sensor, E-Compass, Hall Sensor, Gyroscope 

Features : 3x Reversible Audio & Screen, Boom Key Experience Booster, One-Finger Zoom 

Gestures : Double Tap Gesture to On/ Off Screen, Double Tap to Lock/Unlock Video 

Special : ONETOUCH Function, ONETOUCH Music

Offers :  VR-Headset plus JBL Branded Earphones

Colors : Gold, Dark Gray and Metal Silver

Price and availability :  The Alcatel IDOL 4 Series smartphone will be available in Indiapriced at Rs. 16,999, on

Warranty : The Smartphone covered under One Year warranty with Six Months on inbox accessories warranty.

Important : It doesn't support Fingerprint Scanner and Type "C" USB but it comes with Fast Charging feature and a Compatible Charging Adapter also.

About Alcatel Mobile Devices

TCL Communication designs, develops and markets a diversified range of mobile and internet products and services in more than 160 countries under the Alcatel brand. According to telecommunication research firm IDC and company’s data, the company ranked No. 8 and No. 11 among global phone manufacturers and global Smartphone manufacturers respectively in the second quarter of 2016. The company also Ranked No. 8 among Global Tablet Manufacturers.

Alcatel branded devices from TCL Communication deliver innovative, Feature-Rich Experiences that make access to today’s Mobile Technology simple; offering a diverse portfolio of value-packed products equipped with the technology people want most. Its products and solutions resonate with millennial and Gen Z consumers with a Simple, Personal, Authentic and Fun Approach. By combining an understanding of local markets and control of the end-to- end Manufacturing Process, Alcatel Branded devices from TCL Communication delivers customized user experiences with Innovative, Feature-Rich, High-Performance Mobile Devices that allow Consumers to explore and amplify the joy in the everyday.

TCL Communication is a wholly owned Company of TCL Corporation, one of the largest consumer electronics companies in the world. Alcatel is a trademark of Alcatel-Lucent used under license by TCL Communication.

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